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The gels and filters are applied to theatrical or cinematographic lights to modify the characteristics of the projected light. They can be made of glass or plastic (polyester). Plastic jellies are sold in sheets or rolls to be cut according to the size of the frame.
They are divided into different types according to the purpose for which they are used. They can be colored (color correction) – that change the color of the light beam or correct the excess of a particular color on stage.
Conversions (or also light correction) are another type of gels – they change the color temperature of the light, cool it down or warm it up. They are among the most used. The most common cold conversions are number 201 (cold) and number 202 (half cold). The most common warm conversions are the number 204 (amber) and the number 205 (light amber).
There are also neutral gels that do not serve to change the color of the light, but to reduce its intensity.
There are also diffusers (“frost gels”) which serve to diffuse the light, to make it more homogeneous and free of sharp variations, or to transform a direct light into a diffused light.
The filters are not only used in theatrical and cinematographic lighting, but also in architecture, concerts, television and in photography.
Great service both online and in person at their Milan office. Perfect for urgent purchases for those who work in Milan in video productions. Highly recommended!
I’ve made purchase from this company a couple of times and found them to be highly reliable, well priced and stocked and easy to contact. Their ‘chat now’ really works (so many web sites offer this, only to disappoint) and the responses are fast and full, so need need to keep going back. I think this is a very good company, with a great catalogue of quality gear (esp their range of Kupo products) and so much of it seems to be in stock which is often not the case, especially here in the UK where since leaving the EU (regrettably) we seem to be suffering huge stock delays. So I am happy to recommend Martcom.
It was my first order at Martcom and I was a little afraid, but the order arrived quickly and at a much better price than at other stores. Although it was a problem with a missing product, the problem was solved by email within a few hours, and the missing product was sent with the fastest DHL shipment. Thanks for the seriousness and I will be back with other orders soon. I highly recommend!
Ottimi prodotti, grazie a loro ho scoperto il marchio Kupo ed E-Image che sono prodotti di primissima qualità!
Se siete a Milano potete andare a fare il ritiro gratuito in sede e farvi dare qualche consiglio, ma occhio a non comprare tutto il magazzino :)
Affidabili e consgiliato
Negozio online serio che ha risposto in modo rapido e amichevole alle mie domande. La spedizione è stata super veloce e la merce corrispondeva alla descrizione. Noi raccomandiamo. Grazie mille.
Evething was perfect for a fast delivery to Belgium. Communication is easy and fast on what’s app. Thank you.
Perfect experience and customer support. There was an issue with the availability of some items and the shop owners quickly proposed alternatives, followed up personally and delivered on their promise. The delivery was fast, efficient, the package we’ll protected and the prices really affordable. 100% would recommend!
A pleasure to do business with. Was looking for Canon R7 and Martcom was the only place I could find it in stock. Very competitive price, and communication with the company was excellent throughout the process. Delivery 3 days earlier than expected. Would recommend Martcom and would definitely use again.
Muchísima variedad de artículos para el mundo audiovisual y con grandes ofertas. En mi caso compré un softbox de Smallrig (Artículo que al día de hoy no es fácil conseguir en stock) a un precio muy competitivo. Muy contento por mi compra. He tenido algunas complicaciones con la entrega de mi paquete por culpa de la compañía DPD Spain (SEUR) en Málaga, la cual, si vivís en España, no recomiendo en absoluto. Un punto a destacar muy importante, el paquete vino bien protegido. En mi caso particular, mi paquete, en las esquinas le añadieron un protector rígido muy robusto, lo cual es un extra que ayuda con la protección del paquete ante la manipulación de los transportistas. El servicio al cliente es excelente. Los chicos dan respuesta muy muy rápida y te ayudan ante cualquier duda. Eso como cliente, lo valoro muchísimo y considero que tiene mucho peso al realizar compras online. Realmente lo aprecio. Yo me comuniqué mediante WhatsApp. La web es muy intuitiva y fácil de navegar, lo cual me gusta mucho. Si no hablas Italiano (mi caso) tienes la opción de navegar por la web en inglés, por lo tanto, es sencillo de entender. Definitivamente, volveré a comprar, pero asegurándome de no seleccionar DPD Spain (SEUR) para el envío a España. Mi valoración es 5/5. Repito, EXCELENTE CUSTOMER SERVICE 👏🏻
Deliveries 24/48 hours
Milan store
Easy and secure
Pre and post sales